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MVP – Good People is a San Francisco Bay Area video production agency creating commercials, marketing content, and brand stories with purpose. We blend agency-level creativity with a collaborative, values-driven approach—and we’re proud to be good people making good.

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Services We Provide (4)

Marketing Consulting/StrategyContent MarketingAdvertisingVideo Production

Business Overview

Businesses provider works with

Small, Medium, Enterprise

Provider's minimum per-project cost

$5,000 or more

Provider's minimum retainer cost

$2,000 or more, monthly

Industry Expertise

B2C, B2B

National

6–20

Industry Expertise (10)

Business ServicesEducationEnergyEntertainmentFinanceGovernmentHealthcareHospitalityNon-ProfitStartups

What Makes Us Different?

At Maximize Video—also known as MVP – Good People—we believe that great work starts with great relationships. We’re a full-service video production agency based in Oakland, California, proudly serving the San Francisco Bay Area and clients across the country. But more than just a creative studio, we’re a values-driven team that blends high-end video production with collaboration, kindness, and purpose.

What Makes Us Different?
We offer agency-level creativity and production quality, without the ego or red tape. Our clients choose us not just because we produce beautiful, effective videos—but because they enjoy the experience of working with us. We’ve built a reputation for being grounded, flexible, and truly invested in our clients’ goals.

Whether we’re producing a commercial for a global brand, a fundraising video for a nonprofit, or a launch video for a startup, we approach every project with the same focus: tell the right story, tell it well, and make the process as smooth and rewarding as the outcome.

We’re known for:

Clear, proactive communication
Creative problem-solving on tight timelines and budgets
High production value with a lean, nimble crew
A warm, professional team that makes clients feel supported from kickoff to delivery

How We Work
Our process starts with listening. We take the time to understand your brand, your goals, your audience, and your challenges. From there, we develop creative strategies that align with your message and bring it to life with visual clarity and emotional resonance.

We handle the entire production process—from concept, scripting, and storyboarding to filming, editing, motion graphics, and final delivery. Whether you need a single video or a full campaign, we’re here to guide the creative and keep things moving forward.

We also pride ourselves on transparency. No confusing jargon, no hidden costs, no inflated timelines. Just honest collaboration and a commitment to doing our best work, every time.

Who We Work With
We’ve partnered with organizations of all sizes—from local nonprofits and emerging startups to universities, agencies, and Fortune 500 companies. Our work spans industries including:

Tech & SaaS
Healthcare & wellness
Education
Consumer products
Public sector & civic orgs
Social impact & nonprofit

We’re versatile in tone and style, but always rooted in authentic storytelling and high production value.

Why “Good People”?
The name says it all. “Good People” is not just a tagline—it’s how we hire, how we lead, and how we work. Clients trust us because we show up with integrity, empathy, and follow-through. Our team genuinely cares about doing work that feels meaningful—not just for us, but for the people we serve.

We also walk the talk. As the Oakland ambassadors for The City Eats, we organize monthly volunteer events to help feed our unhoused neighbors. We regularly donate our time and production services to causes we care about, and we’re always looking for ways to use our skills for good.

Why Businesses Trust Us
Because we don’t just make great videos—we make the right videos, for the right reasons, with the right people. We’re creative, but strategic. Kind, but no-nonsense. We know what it means to deliver under pressure, and we know how to make the process feel human and enjoyable along the way.

We’re proud that many of our clients come back again and again—not just for the work, but because they trust us as partners. We aim to be an extension of your team, not just another vendor.

Ready to Tell Your Story?
If you’re looking for a video production partner who brings heart, hustle, and high standards to every frame—we’d love to connect.